Hong Kong Shopping Festival 2024
Enjoy Hong Kong Privileges ‧ Courtesy
Riding on the success of the inaugural "Hong Kong Shopping Festival" in 2023, which attracted over 150 brands and approximately 6,000 stores, offering HKD 1.5 billion in privileges to residents and tourists, the Hong Kong Retail Management Association is stepping up its efforts to launch the second edition of the “Hong Kong Shopping Festival” from July to August this year. We are pleased to garner more support from various industries, namely the retail, catering, shopping mall, hotel, logistic, electronic payment gateway and social media platform. With the overarching theme "Enjoy Hong Kong Privileges ‧ Courtesy", the programme aims to provide residents and tourists with shopping privileges and courteous service, offering customers with pleasant shopping experience and supporting Hong Kong to live up its reputation as a hospitable city and “Experiential Shopping Paradise”.
Event Date: 1 July - 31 August 2024
Opening Ceremony: 27 June 2024
1 July to 18 July: Health, Beauty and well-being
Privileges:
This year's shopping festival is introducing e-commerce activities for the first time, with live-streaming e-commerce to be held on 7 major livestreaming platforms in Hong Kong in July.
The 9 major livestreaming platforms will feature a variety of products, including clothing, food, health products, beauty, home appliances, jewelry and watches, to cater to different everyday needs.
Powerful Backing to Local Businesses
Coupon Distribution Platforms
Sponsors
Partners
Media Partners
If you would like to be a part of the campaign, please email shopping@hkrma.org