The E-Commerce Sub-Committee advises the Association on matters in regard to e-Commerce development, online-to-offline (O2O) retailing, as well as their implications to retailers.

It also formulates activities, education and training programmes to help retailers to develop e-commerce initiatives and O2O operation.

Chairman
Dr. Guy Look
Sa Sa Cosmetic Company Ltd
Members
Ms. Clarice Au
Fortress
Mr. Andrew Chan
YGM Trading Ltd
Mr. Calvin Cha
Catalo Natural Health Foods Limited
Mr. Winston Chow
Chow Sang Sang Jewellery Co Ltd - Emphasis
Mr. Eamon Chu
Prince Jewellery and Watch Company Ltd
Mr. Samson Chu
Imperial Bird's Nest Int'l Co Ltd
Mr. Richie Eu
Eu Yan Sang Trading (Hong Kong) Limited
Mr. Gordon Farquhar
The Dairy Farm Group
Mr. Pak Chi Kin
Circle K Convenience Stores (HK) Ltd
Mr. Tim Tang
The Dairy Farm Co Ltd - Wellcome